Havas
1st Regional Leadership Meeting | Chicago
Challenge
We were commissioned to produce
a three day Regional Leadership Meeting in Chicago for Havas North America’s top executives and senior leaders
where strategy, business growth and development would be discussed.
Solution
To create a memorable and interactive experience for Regional Leadership attendees,
Using Havas Chicago’s in-house artist, Lefty, we custom-branded the stage and had interactive art installations throughout the three day event.
we proposed to add a custom
"Chicago" touch to every activity.
Guests were treated to a VIP experience for the Chicago Cubs game. Private transportation in Chicago’s famous trollies were provided. Upon arrival, guests were escorted to a private viewing deck to watch the game.
The 200 attendees were treated to a private seated dinner at a high-end steak house, "Swift & Sons". Custom designed menus and décor were placed around the restaurant. After the dinner, guests were escorted to a speakeasy, "The Blind Barber", for drinks and dancing.
Besides the entertainment and the staging, we produced the three day conference within the Havas Chicago offices within a strict timeline, proper presentation screens, lighting and sound for countless keynote speakers.
Result
What started as a professional yet, at time,
tedious three day meeting ended up being an enjoyable and memorable experience!
By bringing to life the culture of Chicago, we managed to enliven the company’s culture and strengthen the bonds between its top leaders!